As part of the campaign, SPAAT will be featured in a 90-second NFL commercial airing during Monday Night Football on November 25 through December. The commercial, which reaches millions of viewers, will spotlight the impact of SPAAT through the powerful story of Leila Fite, a standout high school student-athlete whose journey reflects the organization’s core values.“Leila’s story truly embodies the heart of our mission,” said Harold Pearson, Executive Director of SPAAT. “We’re incredibly honored to have her share her experience, and we’re grateful to Deebo Samuel and the NFL for selecting SPAAT from among so many deserving organizations. This platform will not only raise awareness of our work but also help us extend our impact and support even more students in their transition from sports to successful futures.”
